Services
Direction, Design, Animation
Client
Netflix
Year
2023
Helping kiddos everywhere understand scientific topics. Well, Adults too.
Storybots
Spot 1
Why use Soap?
Style Significance
The Soap song had lyrics like "Dirt, Mud, Germs" and we knew we had to get tactile. We ordered felt, paper, and started to hand-cut elements in each shot. Not only did this decision give this spot a tangible feel, but gave the Artists a chance to work off the computer.
Bridging the Gap
Once our assets were made, we photographed them, brought them into Photoshop, and began to mix graphic elements with these photographs. The end result was something we haven't seen before and was perfect for Kiddos watching everywhere.
Spot 2
How Does Popcorn Pop?
Design & Thought Process
We needed to visualize popcorn and a whole lot of it. We found working in a graphic 3D style spoke the educational language we needed. It allowed us to add detail in some areas while leaving other areas of the frame simple. We especially loved how this style feels clear, educational, and great for kids.
Spot 3
What is Sunburn?
Design & Thought Process
Because this spot is all about Sunburn, we wanted to capture the vibrant glow of a hot summer day. We leaned into vibrant colors, reflective surfaces, and a subtle glow. Put on some SPF-30, these frames are hot.
Credits
Client Netflix Storybots
Creative Director Doug Alberts
Production, Design, Animation Noodle